Make the most of your workouts with the Everlast HR1 Finger-Touch Heart Rate Monitor Watch. Ideal for tracking your exercise, this watch also has a timer and stopwatch – plus you can wear it as an everyday accessory. The name Everlast is synonymous with boxing, although the company started out as a swimwear manufacturer in the Bronx in 1910. As of 2007, the Everlast brand is now present in over 101 countries and has 88 licenses worldwide. Everlast is a global leader in the design, manufacturing, licensing and marketing of authentic boxing-, mixed martial arts-, and fitness-related sporting goods equipment, apparel, footwear, and accessories. From heavyweight champion Jack Dempsey to UFC heavyweight champion Randy Couture, Everlast is a trusted part of the lives of countless athletes and fitness enthusiasts who train and compete as part of an active, healthy lifestyle. Track your workout and maximize your aerobic training. Monitors calories burned and heart rate. Features alarm, day/date function, timer, stopwatch. Flexible, durable, and adjustable wristband. Made of plastic and rubber. Your choice of color. Wear it as a daily accessory.