O'Neill has continued to expand their business by integrating beach culture and surf lifestyle. Signature footwear and sandals,he coast to Santa Cruz by the end of the decade. The company is credited with inventing the wetsuit. Jack O'Neill founded the very first O'Neill company. In 2007, O'Neill Wetsuits Inc. sold the rights to the trademark to Logo International Inc. O'Neill products are distributed internationally by a group of authorized licensed distributors worldwide. 100% polyester anti moss, 7" inseam boardshort with superfly.